Special 2020: Taste Con Fusion by IREKS

Extravagant taste compositions and astounding taste explosions – this is what our calendar for the year 2020 on the trend topic of “Food Pairing” represents. Under the motto “TASTE CON FUSION by IREKS”, unique recipe ideas have been created which combine popular baked goods from IREKS with the most diverse ingredients and, in this way, put them into a new context.

The basic idea of Food Pairing is to combine ingredients, which at first sight do not go together at all, in such a way that, by the orchestration, an exciting and harmonious entity is formed. This phenomenon can be explained quite simply: foods with the same main flavouring substances match one another excellently, but also foods with clearly different main flavouring substances complement each other in an optimum way. At the same time, this is mainly about appealing to all our senses by means of texture, appearance, smell and taste and about whetting our appetite for the new and unusual.

For IREKS, the most important ingredients of a successful Food Pairing are courage, joy of experimentation and our high-quality baked goods as a basis. No matter whether a cookie with white chocolate, figs, tart goat’s cheese mousse and rosemary or malt baguettes with pan-fried fennel, fruity orange, fiery chorizo and hearty walnuts – here the risk of being open for new taste combinations is involved.

Discover 12 unusual baked goods ideas which match one another perfectly and immerse yourself in the adventurous world of “TASTE CON FUSION by IREKS.